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Business podcast: The (Not Boring) Boring Small Business Bookkeeping and Accounting Podcast
✔ Download baseline increased 10x+ over time ✔ Monthly download floor steadily increased ✔ Growth driven primarily by search + word of mouth ✔ No paid ads or active social media promotion ✔ Production and growth work integrated end-to-end ✔ Titles, show notes, and metadata consistently optimized ✔ Podcast distributed across all major listening platforms ✔ Episodes continue accumulating downloads long after release The podcast shifted from inconsistent activity to steady, compounding, long-term growth driven by discoverability rather than launch spikes.
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Community podcast: Last Week In Denmark
✔ Download floor increased 200–300% ✔ Day-1 episode downloads rose 50% ✔ YouTube views ↑ 999% ✔ Watch time ↑ 432% ✔ Subscribers ↑ ~90% ✔ Transcripts + metadata standardized ✔ Efficient workflows built for social + promo teams ✔ Significant improvement in discoverability and retention The podcast transitioned from episodic spikes to consistent, scalable, long-term growth.
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